Adidas vs Nike who is winning the battle?

Nike and adidas are sportswear companies whose products are very popular around the world, while Nike has the upper hand in sales and sponsorships, Adidas is growing. Adidas owns Reebok, Taylor Made golf company and Rockport. Nike owns the Jordan Brand, Umbro, Hurley, Converse and Cole Haan.


With Celebrities like  Michael Jordan, Drake, Serena Williams e.t.c who are all endorsed to Nike they have helped in re-branding of the shoes being produced by the company.
Nike Jordan and Nike Air from Michael Jordan, OvO from Drake and not forgetting " Roshe "are all examples of exotic shoes with exquisite design from Nike e.t.c


Adidas on the other hand have celebrities like Pharell William,   who helped  in designing the Well known " Super Star" by Pharell William  and Kanye West who switched side to Adidas also  launched "Yezzy Boost" to mention few and  probably won the shoe of the year for the previous year.

Looking at football or sport in entity Adidas seem to have more players signed to them than Nike. Below is a list of Players endorsed by both brand.

SOCCER		ADIDAS	NIKE
		Manuel Neuer Bastian Schweinsteiger Gareth Bale James Rodriguez Mesut Özil Ivan Rakitic Kaká Toni Kroos Javi Martinez Philipp Lahm Lionel Messi Steven Gerrard David Beckham Frank Lampard Raúl Xavi Hernandez Luis Nani Alessandro Del Piero Diego Angel Di Maria Thomas Muller David De Gea Oscar David Villa David Silva Xabi Alonso Iker Casillas Diego Milito Daniele De Rossi Marco Etcheverry Zinedine Zidane Oliver Kahn Ricardo Quaresma Karim Benzema Diego Forlan Michael Ballack Lucio Bryan Ruiz Dani Alves Arjen Robben Van Persie Van Bommel Adebayor Julio Cesar	·         Cristiano Ronaldo Alexandre Pato Ronaldinho Neymar Jr Luis Fabiano Didier Drogba Fernando Torres Wayne Rooney Zlatan Ibrahimovic Wesley Sneijder Rio Ferdinand Frank Ribery Carlos Tevez Landon Donavon Andres Iniesta Pique Sergio Ramos Robinho Ronaldo (Fênomeno Gonzalo Higuain Eden Hazard Thibaut Courtois

 


Who do you  think is winning the market ? Kindly comment to tell us your own view.

Written by Teni